Revolymer Ltd - A new generation of environmentally friendly nicotine chewing gums with taste masking

19 May 2010

Quitting smoking now easier with commercialization of a pleasant tasting, teeth whitening and degradable nicotine chewing gum

Revolymer® Ltd announces today that Canadian consumers will be the first to enjoy a new nicotine gum experience with its revolutionary technology now ready for commercialisation.

The company has filed for regulatory approval in Canada with the Natural Health Products Directorate and anticipates go ahead in 2010 with additional markets soon after.

The gum has multiple benefits, namely tasting more like a confectionery chewing gum by masking the bitterness characteristic of many commercial nicotine gums as well as having teeth whitening properties. Like Revolymer’s proprietary confectionery gum, the nicotine gum is environmentally friendly, being both removable from many surfaces (reducing the significant problem of gum littering on streets and pavements) and will also degrade over time reducing landfill and pollution on sidewalks.

The current market for nicotine chewing gums is estimated at USD1.6bn world-wide with little innovation in the product over the last 20 years. Many smokers who try to quit using nicotine gum are put off by the taste of the existing products and turn to more expensive alternatives such as nicotine patches and inhalers instead. The product has been scaled up by a manufacturing partner at doses of 2 and 4 mg nicotine, and in iced mint, fresh mint and fresh fruit flavours.

“Over the past year, we have been applying our environmentally friendly chewing gum technology to functional chewing gums and our first goal was to develop a nicotine gum with an improved taste to help people to quit smoking” said Roger Pettman, Chairman and Chief Executive Officer of Revolymer®. “We have now completed our registration batches and have filed for our first regulatory approval in Canada, which is an important step as we focus on the commercialisation of our technology”.
Roger Pettman added; “there is both an appetite for new and pioneering products in the nicotine gum market and a willingness from regulators to provide consumers with a product that is better for the environment but does not sacrifice on quality. We look forward to working in partnership with manufacturers and retailers to take this revolutionary gum to market in the months ahead.”

About Revolymer®
Revolymer® is a rapidly growing technology development company which has developed a unique portfolio of products and formulations for the FMCG industry. Using commercially available and inexpensive polymers, Revolymer® applies its innovative proprietary approach to formulate novel polymers to revolutionise consumer products. Current applications for the company’s technology are in the Confectionery Chewing Gum, Medicated Chewing Gum, Household Products, Personal Care and Coatings & Adhesives sectors of the FMCG industry.

For further information please contact pressoffice@revolymer.com or visit our website www.revolymer.com.

Revolymer® Ltd
Dock Road
Mostyn
Flintshire CH8 9HE, UK